Join the team at New Jersey’s largest wine and spirits distributor! At Allied Beverage Group, we’re proud of our dynamic, family-based culture and our role in keeping the beverage industry moving. If you're looking for a great company with great people—this is the place to be!

Overview

The Vice President Sales (VP Sales) is responsible for leading the sales planning and execution for ABG’s expanded sales division and a broader overlay team.  Reporting into SVP, this role will oversee the development and delivery of the sales plan for a select group of brands in New Jersey.  The VP’s team will be comprised of sales managers and reps and key account managers, and will direct a team of activation and execution specialists.  The VP will work in close coordination with the VP Trade Development and the VP On-Premise, along with the Division’s Brand Owners, ensuring transparency on KPI delivery and execution, business tracking and reporting.

Responsibilities

Sales Leadership:
•   Lead Sales Strategy & Execution: Develop and implement the division's sales plans to meet volume, revenue, and KPI targets outlined in the Annual Operating Plan (AOP).
•   Monitor Performance: Regularly track and analyze sales performance against goals, making adjustments as necessary to stay on track.
•   Target Key Initiatives: Identify specific initiatives to enhance sales performance, such as promotional campaigns, new account targeting, or improving current account penetration.
•   Optimize Coverage: Evaluate and refine the sales team's coverage model to ensure that account assignments are strategically aligned for maximum impact.

Team Leadership:
•   Manage and Lead Team: Provide strategic leadership to the sales team, including field sales managers, sales representatives, key account managers, and agencies. Ensure alignment with ABG and Brand Owners' objectives.
•   Cultivate High-Performance Culture: Foster an environment of accountability, setting clear expectations, providing ongoing feedback, and offering performance-based incentives.
•   Develop Team: Invest in team’s growth through training, mentorship, and succession planning, ensuring high engagement and retention.
•   Manage Performance: Ensure team achieves short-term and long-term objectives through regular performance evaluations and performance improvement strategies.

Supplier Engagement:
•   Collaborate with Brand Owners: Work closely with Brand Owners to ensure alignment in executing sales and execution targets. Facilitate strategic planning and goal-setting.
•   Execute Joint Initiatives: Drive collaborative programs such as key account meetings, work-withs, and category-specific training to align and motivate team to hit targets.
•   Track and Report Progress: Continuously monitor and report on the success of sales initiatives, providing regular updates to Brand Owners and internal stakeholders.
•   Build Partnership: Build and strengthen relationships with Brand Owners to ensure long-term collaboration and to influence key decision-making.

Customer Engagement:
•   Build Relationships: Establish and maintain strong direct relationships with high-value accounts to influence key decisions related to sales and product activation.
•   Support Key Account Execution: Drive selling and execution of initiatives by working closely with key customers to understand their needs and deliver tailored solutions.
•   Solve Problems & Identify Opportunities: Proactively identify challenges and opportunities in key accounts, offering solutions that add value to both the customer and ABG.
•   Enhance Brand Reputation: Ensure customer satisfaction and brand loyalty by aligning sales strategies with customer needs, reinforcing the reputation of ABG and the Brands.

Compensation and Benefits

The anticipated salary range for this position is $200,000 to $250,000, depending on qualifications such as experience, education, and skillset. In addition to salary,  this role is eligible for a discretionary bonus and offers a comprehensive benefits package including Medical, Dental, Vision, 401K plan with company match, Life Insurance, Long Term Disability, Flexible Spending Account, Employee Assistance Program, Pet Insurance Plan and more.

Why You Will Love Allied Beverage Group

Industry Leader – We are New Jersey’s Largest Wine and Spirits Distributor
Culture – We may be a big corporation, but we are still family owned and we like to think that influences our work environment. We promote a culture based on trust, respect and collaboration
State of the Art Facility – We opened a brand-new corporate office and distribution center in Elizabeth, NJ in 2019
Your Continued Growth – Our company encourages our employees to reach high, live up to their potential, and advance in their careers. We offer over 9,000 professional development courses that employees can take at any time
Competitive Pay and Quality Benefits – Allied Beverage Group offers competitive pay commensurate with experience along with a comprehensive benefits package
Allied Perks! – Associate recognition, discounts with several vendors and more


The Company is dedicated to ensuring a safe and secure environment for our team members and visitors. To assist in achieving that goal, we conduct a drug and background check for all new team members post-offer and prior to the start of employment. The Immigration Reform and Control Act requires that verification of employment eligibility be documented for all new employees by the end of the third day of work.

Allied Beverage Group participates in the E-Verify program to confirm employment eligibility of all new hires in the United States.

EEO and AI Disclosure Statement
 
Allied Beverage Group is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other legally protected characteristics.
 
As part of our recruitment process, Allied Beverage Group uses artificial intelligence (AI) tools to support the initial review of applications. These tools are designed to assist our recruiters in identifying qualifications and experience that align with the requirements of each role. The tools do not make hiring decisions. All final decisions are made by our recruitment team and hiring managers.
 
We are committed to fair and equitable hiring practices. If you have questions about this process or need an accommodation, please contact Human Resources.